Tuning Forke

ABCs of Great Content Marketing

ABCs of Content Marketing

What goes into creating great content week after week? The creative team at Tuning Forke has several  ideas!

This infographic is a lighter take on the kind of divergent and lateral thinking needed to keep your content marketing engine going.

ABCs of Content Marketing

 

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Which Twitter Metrics Make Sense for You?

Which Twitter Metrics Make Sense for You?

Twitter is a social platform that lets you have a live conversation with your audience. But how can you find out whether your marketing tactics are working? Even if you are not a social media manager, it is important that you monitor your activities on Twitter everyday to figure out what is working and what […]

Social Media Marketing Mistakes

10 Social Media Marketing Mistakes You May Be Making

Here are some of the common social media marketing mistakes businesses make and ways you can avoid wasting time and effort by avoiding the rabbit holes.

Educator Interview

How to Reach Educators. An Elementary Perspective [INTERVIEW]

Tuning Forke interviewed Heidi Morgan on how edtech companies should approach educators and schools to get their products into the classroom.

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small marketing budget

Digital Marketing on a Shoestring Budget

We often have potential clients approach us without a marketing budget or a very small budget. While in some cases we can help figure out what your marketing budget should be, sometimes we advise businesses to look at some ways to maximize the impact of their budget. Here are some low cost ways to extend […]

8 Smart Ways to Arrive at your Online Marketing Budget

8 Smart Ways to Arrive at your Online Marketing Budget

Understandably due to the various media and new online opportunities , many companies are stupefied at how to begin calculating their online marketing budget.

Marketing Communication Conundrum

The Marketing Communication Conundrum

In an ideal world, advertising and digital agencies would join forces and all would be well in the marketing communication world.

If your website homepage could talk

If Your Website Homepage Could Talk…

When creating the information architecture of a website homepage remember a visitor can instantly perceive when you’ve done your homework.

Facebook engagement getting you down?

“I See, I Like, I Never Come Back.” Facebook engagement getting you down?

Looking to increase facebook engagement? Try on these tactics to get more attention from your audience.

iage

10 Things Your Edtech Ambassador Should Be Doing For You!

In edtech marketing, one of the most effective ways of reaching schools is through peer influencers. Influencers such as edtech bloggers, product reviewers, and active online educators can all bring tremendous visibility to your product. But an edtech ambassador can help you even further by representing your product within the closed education communities where marketers […]

The Master List of Edtech Product Reviewers

The Master List of Edtech Product Reviewers

Do you want to get your edtech product reviewed? Here is a list of educational reviewers you could approach.

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facebook marketing

How Facebook’s New Emoticons Will Impact Business Marketing

Facebook has finally rolled out its range of emoticon companions to the evergreen Like button. This post looks at some of the ways this new feature will impact how businesses interact with customers from their Facebook brand or product pages.

Twitter Acronyms and Symbols

Your Quick Guide to Twitter Acronyms and Symbols

New to Twitter and overwhelmed by the volume of Twitter acronyms and new terms? Our Twitter symbols guide can help you navigate the twitterverse in no time!

9 Strategies to Reach Educators with Social Media

9 Strategies to Reach Educators with Social Media

Some steps to follow if you are looking for ways to reach educators using social media.

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Digital Marketing Tips for edtech product companies

Edtech product? These 6 digital marketing methods could work for you.

Here are 6 digital marketing tips that can help you market your edtech or educational product to schools.